The Hustle: Claude Hacks For Marketers

Some people use Claude to write emails. Others use it to basically run their entire business while they play Wordle.

This isn't just ChatGPT's cooler cousin. It's the AI that's quietly revolutionizing how smart people work – writing entire business plans, planning marketing campaigns, and basically becoming the intern you never have to pay.

The Hustle's new guide shows you exactly how the AI-literate are leaving everyone else behind. Subscribe for instant access.

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🇬🇷 WHAT’S NEW IN GREECE

🏁 Greek student team from Thessaloniki just smoked the competition at MotoStudent 2025 in Spain, rebranding Greece to “race-winning engineering.”

🏀 From Athens to Tokyo, Greece just grabbed Deaflympics bronze in men’s basketball, and somewhere a yiayia is telling everyone it’s “basically gold.”

More news from Greece

🏺 Archaic-era cemetery discovered in Viotia. Greece's greatest export remains surprise archaeology under literally everything.

🖼️ Neomodern Greek art is going under the hammer, giving buyers a shot at owning something more tasteful than another evil eye bracelet. Interested?

🛰️ Greece officially joined the space club with five microsatellites, which is impressive considering we still argue about where to park when we go to the beach.

📋 Greece just centralized its zoning authority, so now all your building dreams can be delayed from one convenient central location with a new acronym. YAY!

🏝️ Think less “which beach club?” and more “who are we?” as scholars and locals unpack Cycladic identity in a very Greek, very meta workshop.

🏖️ Greece named world's best retirement destination for healthcare, affordability, and weather. Every diaspora parent just forwarded this article to their kids with "see?"

🩺 From lecture halls to Brussels, Athens Medical School just picked up a major European award for health diplomacy.

🌨️ Greece is leaning into winter magic with themed parks and events, proving we can do Christmas vibes as well as beach bars.

🧠Greece just took its Rebrain initiative to New York, showing up and asking the diaspora, “So… you coming home or what?” with improbable salary claims.

🏘️ The country’s top-tier property market is going global, and suddenly your papou’s old house looks suspiciously like an investment deck.

🌍 Greece just boosted its ESA budget to €66m, a rare moment where “throwing money at it” actually sounds strategic.

🚫 Greece is overhauling its Golden Visa program, admitting that selling half the city to investors might affect rent.

👶 Greece is lining up €1.76 billion to tackle demographic decline and paying people to make more little Greeks (but agreement on baby names is still on hold).

🔴 Infinite summers, meet finite water supplies. Greece is on “red alert” over shrinking water reserves.

✊ Strikes, strikes strikes. Farmers are escalating protests by shutting down major roads, because nothing says “policy change now” like gridlock.

🌎️ WHAT’S NEW OUTSIDE OF GREECE

🏅 Michaela Loukas won Young Scientist of the Year for breakthrough early breast cancer detection, raising the bar for every overachieving Greek household 👏 👏 

More news from outside of Greece

🇬🇷 Research shows diaspora parents treat Greek language as identity glue, while their kids treat it as weekend punishment.

🍁 A Canadian institute is hosting an exhibition on migration from Kastoria, turning family legends into curated history.

🕺With 15,000 fans at a sold-out Barclays show, Argiros just upgraded Greek diaspora nightlife from “bouzoukia party” to “stadium era.”

Got a burning question about Greek culture, diaspora life, or that family tradition nobody can explain?

💌 Send it to [email protected] - your question might become next week's featured Q&A.

🇬🇷 💙 Together with Ecogenia

GivingTuesday is here—the global generosity Olympics where doing good comes with actual prizes (finally, altruism meets Greek competitive spirit).

The Greek Talk already donated to Ecogenia, the nonprofit training young Greeks in environmental conservation while the rest of us argue about recycling on family group chats. They're raising €26K for 2026 programming: youth conservation corps, trail restoration, and proof that Greeks can solve environmental problems without waiting for someone else to fix them first.

Donate here and enter to win prizes while funding real climate action. The gods approve of competitive generosity.

Doing good, winning stuff, saving Greece's ecosystems—peak Greek multitasking. 🧿

💎 CULTURAL GEMS

🎨 THEOFILOS - The Folk Artist Who Painted for Meals and Now Sells for Hundreds of Thousands

The modern Greek art auction mentioned above includes paintings by Theofilos Chatzimihail, a self-taught folk artist who wandered around early 20th-century Greece painting on taverna walls, shop signs, and whatever surfaces people would let him decorate in exchange for food and shelter. Born near Mytilene in Lesvos, Theophilos dressed in traditional foustanella (the pleated Greek kilt), was considered eccentric bordering on unhinged by his contemporaries, and died in poverty in 1934 without ever selling a painting for actual money.

Greek society dismissed him as a primitive oddity—too unsophisticated for the art world, too stubborn to paint what collectors wanted. Then Stratis Eleftheriadis (known as Teriade, from Lesvos as well), a Greek art critic living in Paris, "discovered" him posthumously and declared his work genius. Suddenly his work became priceless artifacts of authentic Greek folk expression. Now his paintings sell for hundreds of thousands at auction, which would be hilarious to Theofilos if he weren't too dead to appreciate the irony.

What makes Theofilos culturally significant is that he painted Greek life exactly as he saw it, with zero concern for European artistic trends or Greek intellectual pretensions. His work features Greek War of Independence heroes, mythological scenes, village festivals, and everyday people in a naive, bold style with vivid colors, a wonky perspective, flat figures, and somehow it all works because Theofilos wasn't trying to impress Paris—he was just painting Greece the way Greece felt to him.

📆 BEST OF GREEK CALENDAR

🤝 December 8, 2025, Building on Success: Unlocking Greece’s Investment Potential, The Metropolitan Club, New York City

🤝 December 3, 2025, InvestPro Greece Athens 2025, Athens

🧳 TRAVEL NEWS

⛰️ Viotia: Gorges, Oracles, and the Greece Everyone Drives Past Too Quickly.

Viotia is what happens when mainland Greece decides to be dramatic without announcing it. Gorges wrapped in plane trees, rivers under stone bridges, towns like Livadia spilling down the hillsides, and Arachova sitting above it all in knitwear and sunglasses pretending it’s the Alps. A couple of hours from Athens and you’re in a landscape that goes from valleys to cliffs, from quiet villages to ski-weekend traffic jams.

The archaeological sites alone justify the trip: Ancient Thebes (modern Thiva) has a small but excellent archaeological museum and the remains of the Cadmeia (ancient acropolis). Orchomenos offers the Treasury of Minyas, a Mycenaean tholos tomb that rivals anything in the Peloponnese but gets a fraction of the visitors. The Monastery of Hosios Loukas, a UNESCO World Heritage site near Distomo, contains some of the finest Byzantine mosaics in Greece, with gold-backed saints staring down from 11th-century walls. Mount Helicon, legendary home of the Muses, has hiking trails through oak forests where ancient poets supposedly found inspiration. Livadia is built around a gorge with Ottoman bridges and springs dedicated to Lethe and Mnemosyne (Forgetfulness and Memory). This is the kind of place that reminds you that mainland Greece does mountain, coastal, ancient and spiritual in one go.

Beneath the pretty surface, Viotia’s history is so dense it is absurd: this is the land of ancient Boeotia, once home to oracles (Trophonius in Livadia), myths, and city-states with blunt reputations, later reshaped by Byzantine monasteries, resistance fighters, and postwar migration. This is where the Battle of Plataea ended the Persian Wars, and where Alexander the Great destroyed Thebes for rebelling. Today, Viotia is where you go when you're done with the greatest hits and want to understand Greece's depth, all within a short car ride from Athens.

🔍 Hidden Local Gems

🌊 Krya springs at off-hours – Go early morning or just after dusk.

🏰 Profitis Ilias Castle sunset – Hike up above Livadia and watch the lights flick on across the valley.

🐟 Antikyra seaside reset – After all the mountains, drop down to this quiet little Gulf of Corinth port for a mezé and a stroll along the waterfront.

🆕 OBSESSIONS 

☕️ Laptop, Coffee, Designer Bites: The 30 Most Work-Friendly Cafés in Athens

🫒 Corinthia: 4 Restaurants Worth a Delicious Road Trip

✨ TRENDING GREEK SOCIAL MEDIA

🧑‍🍳 RECIPE OF THE WEEK

 KOURABIEDES

Buttery, crumbly, almond-studded cookies buried under a snowstorm of powdered sugar that will coat your clothes, furniture, and all nearby surfaces. Kourabiedes are the other half of Greece's Christmas cookie duo (melomakarona's refined sibling), shaped into crescents or balls, flavored with vanilla, brandy or rosewater, and engineered to disintegrate the moment they touch your lips. Eating one requires strategic planning and acceptance that powdered sugar will end up everywhere.

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💡 INSPIRATION

😂 MYTHIC MEMES

That’s it for now: launching satellites efficiently while farmers block highways creatively, proving the country operates on multiple timelines simultaneously and all of them make sense if you don't think too hard.Catch you next week for more news, drama and deep dives. 🧿 Stay Greek. [email protected]

🛑 Disclaimer

This newsletter contains humor, satire, and opinions that may not represent all Greeks or that one relative who argues at every family gathering. We aim for accuracy, but verify important details before starting WhatsApp drama. Unsubscribe anytime (but we'll miss you).